UAA College of Business and Public Policy Website Redesign
Full Stack Developer & Project Lead | OU Campus (Modern Campus), Foundation, C#, .NET, HTML, CSS, JavaScript
Before
After
Redesigned the College of Business and Public Policy website to improve user experience, modernize the design, enhance navigation, and ensure full accessibility compliance. A key goal was to foster a stronger sense of community among students.
Contribution:
- • Project Management: Led the entire redesign project, from concept to launch, managing feedback from stakeholders and guiding the overall strategy.
- • Technical Execution: Personally handled all coding, learning C# and .NET to support the transition to the OU Campus (Modern Campus) CMS. Built custom templates using the Foundation framework and tools like Photoshop, Illustrator, and Sublime Text.
- • Languages & Libraries: Implemented solutions using C#, XML, XMLS, HTML, CSS, SCSS, JavaScript, and jQuery.
- • Accessibility: Prioritized accessibility throughout the design, following WCAG guidelines and collaborating with the university’s disability support services to conduct accessibility testing.
- • User-Centered Design: Conducted student focus groups to inform both the visual design and website functionality, ensuring the site met student needs and expectations.
- • Comprehensive Redesign: Overhauled all design elements—navigation, content structure, and visual design—for a modern, responsive, and engaging user experience.
Result/Impact:
- • Achieved the status of the most visited college website on campus, according to Google Analytics.
- • Significantly improved usability, navigation, and accessibility for all users.
- • Received positive feedback from students and faculty, reflecting stronger community engagement.
- • Completed the project over roughly a 6 month timeline.
Digital Signage for Multimedia Displays
Graphic Designer | Adobe Photoshop, Illustrator, InDesign, Express
A selection of digital signage posters created to deliver clear and engaging information in high-traffic hallway areas. Designed with bold visuals and concise messaging to ensure content is easily digestible for viewers on the move.
Email Design
Editor/Graphic Designer | Salesforce Marketing Cloud, Mailchimp, Adobe Photoshop, Illustrator
Designed promotional emails for the UAA College of Business and Public Policy, focusing on clear communication and engaging visuals to drive event participation.
Included examples:
- • CBPP Showcase Email: Created a dynamic invitation that emphasized event highlights and encouraged alumni and community engagement.
- • Summer Academies Email: Highlighted program details and registration deadlines in a colorful, easy-to-read format.
Designs balance brand consistency with user-friendly layouts to maximize readability and response rates.
Brochures and Flyers
Graphic Designer | Adobe Photoshop, Illustrator, InDesign, Express
Developed a range of print materials designed to inform and engage College of Business and Public Policy students, faculty, and community members.
Examples include:
- • Event Flyers: Created for special events like the Alaska Native Values in Modern Governance Gathering and community meetups, designed to clearly present event details and attract participation.
- • Program Brochure: Highlighting academic programs and career opportunities for prospective students.
These print materials were created to effectively communicate key information while maintaining a professional and visually appealing design.
Social Media
Graphic Designer | Adobe Photoshop, Illustrator, Express
Social media graphics designed to engage students and promote events for the College of Business and Public Policy at the University of Alaska Anchorage. These posts feature clear messaging and eye-catching visuals to drive event participation and strengthen community engagement.
Content includes promotional designs for campus events and branded visuals tailored for platforms like Instagram, Facebook, and LinkedIn.
Visual Effects, Animation, and Motion Graphics Demo Reel
Visual Effects Artist & Animator
A collection of commercial animation, visual effects, and motion graphics work for clients like Alaska Communications Systems, the documentary “Aleut Story” (aired on PBS), GCI, and the Anchorage Aces. This work involved motion tracking, compositing, 2D/3D animation, and rotoscoping using tools such as Maya, After Effects, and Photoshop.
Gold Addy Award recipient for Visual and Audio Elements of Advertising Video/Film/Internet/Animation or Special Effects.
This creative experience gives me a unique perspective when approaching design projects.